Yes – promotional calendars definitely do work!
If the right calendar is chosen for maximum impact then business calendars have the potential to be on your customer’s wall or desk for 365 days a year.
They will be viewed daily especially if they have a useful memo section for writing notes and appointments.
There is repeated exposure for your brand and advert, your contact details are to hand so no scrabbling around trying to find an email address or telephone number.
Customers appreciate receiving a calendar as a Christmas gift, it is a way of saying thank you for their business throughout the year. A win-win situation as it also means your advert gets to be on display all year.
Calendars are the only promotional item that a customer may even ask for! They are often expected each year as they are so useful and pleasing to the eye.
In this digital age calendars still have a place, a tactile and useful business tool.
They are cost effective – for a few pence per day you are getting 24hrs per day, 7 days per week, 365 days per year advertising.